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Artwork for 82 - CODE FOILS - Ben & Marcus Tardrew

Episode 82 · 16 September 2024 · 1h 33m

CODE FOILS - Ben & Marcus Tardrew

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What we talk about

  • How busy the Code tent was on day one, and what it is like being a new brand at the event
  • How Code began with Ben, Marcus and Dan designing foils after work
  • Launching with just one front wing, tail, fuselage and mast, then adding more as money came in
  • Getting into the factory through a friend's word, and the garage CNC machine
  • Why they go for stiff boards and masts for downwind, even adding half a kilo to a board
  • Molokai racing, the boats at the Molokai to Oahu start, and why Maui to Molokai is their favourite
  • Surf line-up etiquette for foilers and foil assist riders, and keeping foiling welcome on the beach

About this episode

If you’re expecting a techy debrief into the products the boys at Code have been churning out, this isn’t the podcast for you. The brothers had been on the stand chatting tech all day and were knackered - if you’re after tech, check other peoples videos from the stands on the Youtube.

We put beers in their hands and chatted about everything else instead. What a great story these two have - spending all their life savings to start up something of their own and having the wildest year of their lives so far. Huge amounts of hype has been surrounding the brand since its inception, and it seems to be living up to it - they were in hot demand at the event, everyone wanted a go.

Another great episode we really enjoyed recording - one which would’ve been nigh on impossible to prize out of them if we’d had to organise something online. We’re loving how quickly you can build a rapport when you put a beer in someones hand and sit in the sunshine.

Check out Code products here:

https://codefoils.com/